About Us
Established in 1978, Aunty’s Shop has become a beacon of traditional elegance in North-East India. With a legacy spanning over four decades, we have dedicated ourselves to preserving and promoting the rich cultural heritage of Assam and the surrounding regions through our exquisite collection of traditional wear.
Our Story
Aunty’s Shop began as a humble venture, inspired by a deep love for the artistry and craftsmanship of North-Eastern handlooms. Over the years, we have grown into a beloved brand, known for our commitment to quality, authenticity, and customer satisfaction. Our journey has been guided by a simple yet profound vision: to bring the timeless beauty of traditional attire to people everywhere.


OUR COLLECTIONS
At Aunty’s Shop, we offer a diverse range of traditional wear that includes:
- Mekhela Chadar: Our signature collection, showcasing the intricate weaves and vibrant patterns of Assam’s traditional dress.
- Fabrics: A curated selection of luxurious fabrics, from silks to cottons, perfect for creating your own custom outfits.
- Sarees: Elegant sarees that blend classic designs with modern aesthetics, ideal for every occasion.
Our Values
- Heritage: We are dedicated to preserving the traditional crafts and techniques of North-Eastern weavers.
- Quality: Every piece in our collection is carefully crafted to ensure the highest standards of quality and authenticity.
- Customer Satisfaction: Our goal is to provide an exceptional shopping experience, whether you visit our showrooms or shop online.
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testimonial
Our customers’ satisfaction speaks volumes about our commitment to excellence. Here’s what some of our valued patrons have to say about their experience with Aunty’s Shop. Their stories reflect the quality, craftsmanship, and personalized service that define us. We’re proud to share their feedback and continue serving with the same dedication and passion.
Aunty's Shop has been my go-to destination for traditional Assamese wear for years! The quality of the fabrics and the authenticity of the designs are unmatched. Every piece I’ve bought here is a true work of art.
Client
I have been a loyal customer of Aunty's Shop for over a decade. Their collection reflects the true essence of Assamese culture, and the craftsmanship is impeccable. I always receive compliments when I wear their pieces!
Client
The beauty and elegance of Aunty's Shop's handloom collection are unparalleled. Each saree and mekhela chador is woven with such detail and care. This is where tradition meets grace.
Client
Aunty's Shop is not just a store, it’s a heritage. They offer not just clothes but a piece of Assam’s cultural legacy. The customer service is warm and welcoming, making each visit a special experience.
Client
Wearing something from Aunty's Shop feels like wearing a piece of history. Their dedication to preserving traditional crafts is evident in every product. I always look forward to adding more of their stunning pieces to my wardrobe.
Megha Sharma, Guwahati
Client